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Why Mark Zuckerberg’s Relentless Urgency in Acquiring Instagram is a Masterclass for Entrepreneurs
I want to tell you a story that’ll give your week a powerful start.
There are pretty powerful lessons in how Mark Zuckerberg approached acquiring Instagram, and why it’s so important to understand the way he did it.
Whether you’re growing your business or climbing the career ladder, having a sense of urgency and executing with high level of intensity can take you much farther in a shorter period.
Enjoy the read.
Mark Zuckerberg’s Relentless Focus
In fact, Mark Zuckerberg’s acquisition of Instagram in 2012 stands as one of the most significant business moves of the decade.
This deal was more than just a savvy financial decision, because in late February 2012, Mark was aware of the growing threat that smaller social platforms posed to Facebook’s dominance.
His reasoning was clear: these platforms, though nascent, had established meaningful networks and strong brands that could disrupt Facebook if they grew to scale.
He knew that the social mechanics — how people interact and share content — were limited, and once a platform won in a specific niche, it became difficult for others to…
